One of the primary steps that you must take when it comes to SEO is that you need to do SEO analysis. That being said, in order to save you the time you need in order to pursue other avenues of your business, you may need to consider hiring an SEO expert for SEO analysis.

In this article, we’ll go through what an SEO expert will do in a nutshell when it comes to SEO analysis so you can have proper SEO performed to your website.

Why Hire SEO Experts?

The primary thing that people need to consider, from web developers, all the way to the standard computer user, is that SEO is necessary to help businesses thrive on top ranking sites such as Google, which can, in turn, increase stock revenue in your company, as well as provide help to allow those business owners the time and the hassle of making sure this is obtained.

Contrary to belief, there are actually many people who claim to know about SEO, but there are a lot of “imposters” out there who don’t even know what proper analysis is, as well as business owners that don’t have any idea of why SEO is absolutely necessary, or how to actually do it. That’s when an SEO expert comes into play.

A Little More on the Analysis

A true SEO expert or internet marketing company knows that in order to make sure that SEO is obtained properly, and while they may aim to get you the best results on search engines like Google, other “false-experts” make the common mistake of “fixing your SEO” and then forgetting about it when it’s done. This isn’t the way it should be done. A true expert also knows this is a lengthy process, and analysis should be done entirely throughout. SEO Experts need to do the analysis:

  • Before starting your SEO campaign. This is a full audit of every aspect of your on-site SEO and off-site SEO.
  • Analyzing site statistics on traffic counters, analytics, and more.
  • SEO Analysis during your campaign, and while they “fix” any problems.
  • Analysis on the online presence of your business during the campaign.
  • After the initial “drop-ins” are in place, more SEO audits need to take place frequently.
  • SEO analysis needs to be about every week continuously for up to the next 6 months or longer to help you maintain that top rank you sought after.


As stated above, Proper white hat SEO techniques are needed to give you a good ranking, as well as the proper flow of your marketing campaign. A good SEO expert will never charge you for something they’re not doing, and they should never sell you common knowledge information. This is highly unethical and will ensure that you are most likely going to get what you pay for.

Also, if you pay someone who sounds ignorant to SEO, then you are probably going to get blank results, or your online presence will suffer as well. Does that mean that you can just set it up and let it go? No. Let the SEO expert do his job. There are many times when a business owner thinks “That’s enough. We’ll handle it from here”, and then they never handle it. This leads their Google rankings to fall shorter and shorter with competitors, and then they want to blame the SEO expert for this.

Let your SEO expert do their job, which is to serve you, even if you do have to pay them. Businesses have a lot more money than your SEO expert does, so play nice and avoid black hat SEO practices at all costs so your expert can get your site on top of the biggest search engines in the world.